Are You In Danger Of Becoming Irrelevant?
You are in real danger of repeating mistakes and constraints when running a Digital Transformation Projects without good business analysis .
My background, which includes running a business process design & automation practice for Promendo in Australia and contributing to course design for business analysis, took me on a journey that went from urging a large corporation to plan not just technology architecture, but business architecture also back in 2003. Just a few years later, I ended up teaching the very methods I was then trying to develop! I became an expert at recognizing and relating together different artefacts like processes, people, roles, information, apps and data.
My head still works that way, but with another 20 years of business experience to inform enterprise business design!


The value of business focus
We must remember that when an organization’s focus is primarily on the technology dimension that we lose important insights:
What do we really WANT to do?
Where did our implementation FALL SHORT of expectations?
How far down the gurgler is our infrastructure? If we first got an 80% match in selecting our first app, did we use it as our benchmark and get 80% of 80% when we replaced it, not even realizing the erosion of value?
What’s the business value of an app? The technical value of an app may be low but the business value high if it has unique business rules or calculations in it. An app may assist be the only real option in a class for to regional requirements, configuration operations or processes.
Digital Transformation Was The Easy Part
Business Transformation is what really changes the way a business operates.
As Derek Maddern, CEO of Moorabool Shire in Australia recently said:
“Transformation was always the easy part. You bought shiny tools, hired a Chief Digital Officer, got an office dog… Translation is where businesses grow up. It’s the unglamorous work of making everything actually work together when nobody’s watching and the consultants have gone home… Anyone can buy the latest Al tool. That’s shopping, not strategy.”
Planning and Executing Change
Can your organization plan and execute positive changes that are focused on demonstrable business value?
Can you demonstrate business value against your strategy?
Do you understand the links between unique strategic inferences and business process design?
Most managers will need help to run a project in a way that’s centred on business value instead of technology. Fortunately there are a few people who really know how to step in, evaluate, plan, educate. mentor and see your organisation through to real change.
Business Change Enablers
Holistic business modelling tools like ADONIS now offer AI to help with process definition, and many are implementing a process mining or (at least) a process intelligence facility. There are also AI process tools appearing, which a process expert is best placed to evaluate and help you go forward.


Those who don't adapt will become irrelevant.
Now Is The Time
Now is the time to do business transformation because the modelling tools and AI are evolved enough to be really useful and because business and competitive pressures demand you do sometimes to start in the game.
Momentum Is Critical
One the ball is rolling, momentum is critical. If you are having discussions internally about operational efficiency, use of AI, running a trial or pilot or even coping with the market disruption AI is starting to bring, then now is the time to get me involved – dipping my toe into the water to familiarise myself your your organisation so I can be your ally in navigating the currents (and rapids) that lay ahead!
Don’t Allow Yourself To Become Irrelevant!
If you don’t adapt, you may become irrelevant! Now is the time to engage someone with real skills to help your organisation start a well considered transformation, starting with AI Architecture.
Call The Process Expert to get the help you need.

Interested in ADONIS?
Interested in the ADONIS platform for Australia or New Zealand? I offer guided tours, community editions, POCs, and pilot projects tailored to your needs. Reach out — let’s make AI work productively for your business.












