
There is actually a lot to think about as we try to stitch the Customer Personas and Customer Journey together with the functions. They are almost like the buns on the top and bottom of the hamburger. There can be a lot of filling in between! There is also some serious value-add that can happen to connect the way an organisation sees its with its operations!

There are a number of methods available to help define these things, but I am going to show you my favourites. I do not use all of these all the time, but I consistently use some of them all the time! Make your own recipe from available standards, but you must bridge gaps, communicate effectively and provide/increase value.
There are a number of ingredients to get your business burger right, but…


The Process Expert helps Tasmanian and Australian mainland organisations with business transformation, focusing on Customer Service Excellence & Operational Efficiency. I work with senior management and operational staff to identify and target problems with a strategic, framework oriented approach that provides ongoing value to my customers.
I work closely with my clients. Feedback constantly shows they appreciate the skills, focus and consistency of an expert consultant. Results speak for themselves!
I offer free 30 minute discussions to help you consider your business model, business requirements, processes, applications, programs and projects in a new light! This is me giving out and hopefully inspiring and enabling people to bring about meaningful change. If you like what I do, I can mentor your organisation on an ongoing basis*.
I appeciate your contact and will call soon
Steve Barnes
The Process Expert
mob +61 483 891 835